Using an Event Social Media Hub

There is a lot of talk about using social media to promote events. While promotion is important, it is not everything. More often than not, there will be a larger number of people wanting to take part in your event but are unable to make it for whatever reason than those that actually attend. Events serve as excellent opportunities to foster community both offline and on; not including these interested populations in the event eliminates many potential relationships for you, your sponsors, and your exhibitors. Most small businesses and non-profits cannot afford to put together a virtual...

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Building a Community by Gardening

A large portion of my time is devoted to building online communities for my company as well as others. While I truly enjoy working with and connecting with people online (and then later meeting offline), I still long for the time spent in the garden. In the online world it is easy to get swept up by the latest and greatest and join the cult of speed. In the garden, life takes a much slower pace. The sun shines down from high above, plants stretch their leaves up toward it growing just a bit each day, bugs fly from plant to plant lazily, and the hustle and bustle of modern life begins to melt...

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Event Social Media Hub

The Client: Georgia Organics Project Description: The #GOconf Social Media Hub site acts as one place for people to go to participate in the online conversation about the Georgia Organics Conference. Instead of the tweets, facebook updates, flickr photos, and YouTube videos residing only on their respective sites (many people won’t know about them all) they will also be pulled into one site for all to view. In my experience, this type of site fosters increased participation by those that attend the event and allow not only attendees but also those following online to get more out of the...

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